PURL campaign continues this week

The Madison College summer and fall marketing campaign continues. One component involves a Personalized URL campaign, or PURL.

Area households with residents ages 17 to 24 will receive direct mail postcards. The postcards will display a URL bearing the recipient’s name, such as When recipients enter their PURL they will be prompted to take a three-question survey, which will grant them an application fee waiver.

The postcards reflect the current “Madison College is…” campaign theme that features authentic students and graduates.

Recipients may receive up to four separate postcards, each inviting them to visit their PURL, take the survey and apply for free. Once someone takes these steps they will stop receiving the postcards.

The second postcard focuses on affordability and will be mailed on April 22. The third showcases why Madison College is professional and will go out on May 6. The final piece illustrates that we are technical and will be distributed May 20. The first phase of the PURL campaign had a transfer theme and was mailed April 8.

Contact Marketing Manager Chris Schell

Writer's Life Series returns to Downtown campus

An Al Jazeera America producer, a Wisconsin State Journal staff writer and a Wisconsin Public Radio reporter will discuss media convergence and backpack journalism at the Writer’s Life Lecture Series event held April 24 at the Madison College Downtown campus.

David Douglas, a former Channel 3 news reporter and now with Al Jazeera America; Barry Adams, reporter and columnist for the Wisconsin State Journal; and Shawn Johnson, WPR’s government reporter are panelists for the 7 p.m. event titled “Backpack Journalism: Reporters Crossing Platforms.”

The panel discussion, held in Room 234 of the College’s Downtown campus, will be followed by a question and answer period. The public is invited free of charge.

The College’s Creative Writing Program and Journalism Program sponsors the Writer’s Life Lecture Series event.

“Reporters today need a diverse skill set,” said Larry D. Hansen, Madison College journalism instructor and event moderator. “Feature writers, for instance, are often asked to do more than write stories. They may also shoot a bit of video and maybe tweet when the story or video is about to be published. Radio journalists are no longer just voices on the air. They might write copy for a website or, in the case of WPR’s Shawn Johnson, shoot a few photos.

“This is multimedia journalism. Some call it backpack journalism: The reporter goes in the field with a laptop, video camera, and digital recorder in a backpack. Using the tools in that backpack, the reporter writes a news story, shoots and edits video, and maybe even records and edits a radio podcast.”

Douglas left Madison’s WISC-TV to become a freelance journalist. He produced an Emmy-winning election program, Swing State Wisconsin, and shared stories from the Midwest with the world for Agence France-Presse. Douglas is now based in Chicago where he is a news producer for Al Jazeera America.

Adams, who has spent more than 30 years in media, taught radio production and broadcasting at Madison Media Institute before joining Capital Newspapers in 1998. He has covered a variety of beats for the Wisconsin State Journal and also is the Sunday columnist for the paper’s “On Wisconsin” column.

Johnson, a WPR government reporter since 2004, is a regular guest on WPR’s Idea Network and, on occasion, contributes to Wisconsin Public Television, National Public Radio’s “Morning Edition” and “All Things Considered.” Johnson previously worked for WUIS-FM in Springfield, Ill., and WBBM-AM in Chicago.

Year-end purchasing cutoff dates established

To ensure adequate cash management, inventory control and overall financial management and budgetary goals, it is necessary to have a strategy for our spending during the fourth quarter of the fiscal year. Therefore, the following cutoff dates for purchases have been established.

Purchase Orders: 

The last date to create a new Purchase Order for FY 2013/14 is June 13, 2014. 

All FY 2013/14 purchase orders will be closed during the year-end process. Exceptions to this rule include:

Justified PO rollovers should be requested no later than June 27, 2014 by sending an email to:

Pcard Purchases:

Purchases on Pcards will be cutoff on June 13, 2014.  Exceptions to this rule include:

  • Travel related purchases will be processed through June 30, 2014.
  • Emergency purchases. Please email your requests to, for approval.

Technology Services:

Computer hardware and software must be requested by May 30, 2014.  Requests after this date will be processed in the new fiscal year. Please use the “Request for Computer Hardware and Software” form. Questions should be directed to the IT Help Desk, or Paul Thomas 608-243-4500, Director of Technology Customer Service.

Any invoices, travel claims, parking reimbursements, tuition reimbursements and chartfield transfer requests related to FY 2013/14 activity must be received in the Finance Office by July 7, 2014. Any expenses received after this date will be charged to your FY 2014/15 budget.

If you have any questions about these cutoff dates, please contact Alane Spatola at 608-258-2350. 

New assistant controller joins College on April 21

Financial Services Controller Brian Nowicki shares a message welcoming the new assistant controller to Madison College:

Please join me in welcoming Dorothy Conduah to Madison College as the new assistant controller.

Conduah will join the College after spending several years in the accounting and finance field. She started her career in the United Kingdom where she obtained her undergraduate degree. Upon moving to the United States, Conduah obtained her CPA and joined the public accounting firm Suby Von Haden, where she worked in both tax and audit areas.

In 1998 she began a 16-year career with American Girl. While there, she obtained her MBA from the University of Wisconsin-Madison. As a manager at American Girl, Conduah had oversight over several accounting functions including cash management, accounts receivable, internal control testing and the month end close process.

Over the years, Conduah has also taught both Advanced Accounting and Tax classes at Lakeland College. Professionally, she is actively involved in the Wisconsin Institute of Certified Public Accountants (WICPA) and sits on both the Education Foundation Board and the Accounting Career’s committee of the organization.

Conduah shared that she is excited to join the team at Madison College and looks forward to getting to know each of the team members, learning about their roles, responsibility and their contributions to the College. We are also excited for Conduah to join us and are confident she will be a great addition to the department and the College. I hope you will join me in welcoming Dorothy on Monday, April 21.

Brian Nowicki
Financial Services

Children participate in National Library Week

In celebration of National Library Week, children of the Child and Family Center enjoyed story time and movement activities with two Madison College librarians Erika Linzner and Cristina Springfield.

It was collaboration within the College, and the children appreciated the special guests and activities. A special thanks to Julie Gores for helping make the event possible.

Part-Time Faculty Open House takes place May 1

A Part-Time Faculty Open House will take place on May 1 from 4:30-8 p.m. in the Protective Services Center on the Truax campus. 

This event allows prospective applicants to meet the college deans, learn about upcoming teaching opportunities, gain insight on position requirements and obtain benefits, professional development, and training information. 

Those interested are encouraged to come prepared with copies of resumes and transcripts. 

Registration is available online at

WolfPack techies closes for semester

The WolfPack Techies, the free student computer repair service, will close for semester operations on April 28. This will be the last day for customers to bring their computers in for repair. Our student technician volunteers will complete all work that week. This will allow the student technicians to begin preparations for finals.

Watch Matters for announcements about operations during summer session.

The WolfPack technicians would like thank all of our customers for allowing them to solve your technology problems.

Foundation seeks scholarship reviewers

The Madison College Foundation invites all faculty and staff to participate in the Fall 2014 scholarship application review process. Reviewers play an important role by objectively assessing each applicant’s work history, academic commitment and unique circumstances that qualify the applicant for receipt of a Foundation scholarship. The review process is easy. All reviews are done online through an automated scholarship management system. Reviewers may log in and out of the system during the review period at times that are convenient for them.

Dates for the next review sessions:

  • Continuing Student Applications: May 3-May 9, 2014
  • New Student Applications: June 3-June 9, 2014

Please consider being part of this critical process and know that your gift of time will make a difference in the life of a student. If you agree to participate, you will receive an email with full instructions.

To confirm your willingness to participate or for more information, please contact Stephanie Shea at 608-246-6958.

Friday service hours change for Enrollment and Student Development Centers

Effective Friday, April 18, Enrollment Center, Student Development Center, Career and Employment Center and TRiO Friday service hours will change to 9:30 a.m. - 4:30 p.m. In-person and phone services will be available on Fridays starting at 9:30 a.m. Truax in-person services at the Welcome Center will remain available beginning at 7:30 a.m. for general information and document intake.

In response to an increased need to adapt to rapidly changing processes and technology enhancements, this half hour change in Friday service hours start time will continue to allow for training and professional development, with the goal of an overall enhancement of the student experience.

We appreciate appropriate referrals of students to our services. Please also continue to promote student self-services and resources. Thank you.

Roxanne Zetzman, Student Development & Success Operations

Summer memberships on sale at Fitness Center

The Madison College Fitness Center will offer summer memberships at the Truax campus for $30. The summer membership runs May 19 through Aug. 15.

The facilities include a weight room, cardio area and a swimming pool. The membership price is good for all staff, faculty and community residents.

Summer hours are listed on the Fitness Center website.